PopArabia | twofour54

PopArabia


PopArabia

Founded in 2011, PopArabia is the leading music publisher and indie label in the Middle East and North Africa. For over a decade PopArabia has advocated for the rights of music creators, connecting clients in the Middle East to the music they want access to and connecting international music stakeholders to opportunities in the Arab world.

Based out of Abu Dhabi, PopArabia works directly with music stakeholders and media creators to provide a one-stop solution for our clients. This includes everything from music supervision in regional television and film productions to signing and developing Arab talent in the Middle East.

PopArabia exclusively represents the leading music publishing catalogues in the world encompassing global hits of all genres and eras.

PopArabia is an investment and portfolio company of twofour54 – Abu Dhabi Media Zone and in 2020, announced a partnership and joint venture with New York-headquartered independent music company Reservoir, to sign and develop Arabic talent from the region. Reservoir is an independent music company based in New York City and with offices in Los Angeles, Nashville, Toronto, London, and Abu Dhabi, and in July 2021 became the first music company to be publicly listed on the NASDAQ stock exchange. In 2020, PopArabia also established a fully owned subsidiary, ESMAA; the first music rights management entity in the Gulf states to help facilitate music licensing in the region.