twofour54 took part in the recent CABSAT and showcased its newly-acquired Baselight technology alongside workshops and a masterclass.
Running from February 28 to March 1, the recent CABSAT event saw over 750 companies from 55 countries participating, including 14 national pavilions. Recognised as the Middle East’s largest exposition of digital media and satellite sectors, CABSAT covers the Middle East, Africa and Southern Asia. UAE-based twofour54 tadreeb took part at this year’s edition, alongside other media entities such as Arabsat, Canon, Nilesat and Hitachi.
Showcasing the latest technologies, some companies also offered events, including twofour54 tadreeb, who, in conjunction with the BBC Academy held workshops, as well as a masterclass with INA (the world's leading organisation in digital archiving and digitisation). The workshops, designed for industry professionals, comprised one hour sessions held at the CABSAT Academy, and were delivered by BBC multiplatform technology expert Andy Wilson.
The fact that twofour54 has a Baseline system is a huge step forward for local Emirati talent
Also in focus were post-production techniques in the audio visual industry, in particular the work of the colourist – whose job it is to adjust, correct and hone the tones and hues of a film, as evidenced by the Baselight system recently acquired by twofour54. “They can use this to grade feature films, commercials, whatever you need to,” explains Baselight product specialist Anne Boyle. “[The system can] change the density of the picture, change the specific colours… the mood and the tone; anything pretty much is possible.
It is the job of the colourist to work alongside the heads of department involved – including the cameraman, cinematographer and production designer, in order to enhance or correct shots. “The fact that twofour54 has a Baseline system is a huge step forward for local Emirati talent,” concludes Boyle.
If you have an idea for a film, music video, mobile app, game, television programme or any project that can enrich community discourse and add to a growing diversity of views, creative lab can help. Our team is always looking for home-grown ideas that can be developed into robust content. Read some of the stories on how we’ve helped creative minded people translate concepts into finished projects, and connect with your peers in the community for feedback and advice. Flesh out your idea, and then get in touch to see how we can offer support and incubation.
CreativeLabME: Want to know more about how we can support your creative projects? Check out this video!
http://t.co/jQo6j0aYNX#UAE
CreativeLabME: تعرّف على مراحل دعم وتنفيذ مشاريعك الإبداعيّة معنا في المختبر الإبداعي! شاهد هذا الفيديو التعريفيّ: http://t.co/7bL2Ka6x2i
#الإمارات
CreativeLabME: @KaotiKBB Thanks for including our announcements!
CreativeLabME: RT @2454ibtikar: Watched @PeetaPlanet on Dubai One yesterday? Send us your feedback!
CreativeLabME: RT @2454ibtikar: هل تابعتم حلقة "بيتا بلانيت" أمس على دبيّ ون؟ اخبرونا بآرائكم! @PeetaPlanet
CreativeLabME: RT @PeetaPlanet: Get ready for some amazing art in #Bangkok! Did you know street art was this good there?
CreativeLabME: Graphic designer needed for an Abu Dhabi-based organization! Send your CV to creativelab@twofour54.com. Details here: http://t.co/no6rTEmC8K
CreativeLabME: تبحث إحدى الجهات في أبوظبي عن مصمم غرافيك ذي خبرة! يرجى إرسال السيرة الذاتيّة إلى creativelab@twofour54.com التفاصيل: http://t.co/no6rTEmC8K
Colour focus
twofour54 took part in the recent CABSAT and showcased its newly-acquired Baselight technology alongside workshops and a masterclass.
Running from February 28 to March 1, the recent CABSAT event saw over 750 companies from 55 countries participating, including 14 national pavilions. Recognised as the Middle East’s largest exposition of digital media and satellite sectors, CABSAT covers the Middle East, Africa and Southern Asia. UAE-based twofour54 tadreeb took part at this year’s edition, alongside other media entities such as Arabsat, Canon, Nilesat and Hitachi.
Showcasing the latest technologies, some companies also offered events, including twofour54 tadreeb, who, in conjunction with the BBC Academy held workshops, as well as a masterclass with INA (the world's leading organisation in digital archiving and digitisation). The workshops, designed for industry professionals, comprised one hour sessions held at the CABSAT Academy, and were delivered by BBC multiplatform technology expert Andy Wilson.
Also in focus were post-production techniques in the audio visual industry, in particular the work of the colourist – whose job it is to adjust, correct and hone the tones and hues of a film, as evidenced by the Baselight system recently acquired by twofour54. “They can use this to grade feature films, commercials, whatever you need to,” explains Baselight product specialist Anne Boyle. “[The system can] change the density of the picture, change the specific colours… the mood and the tone; anything pretty much is possible.
It is the job of the colourist to work alongside the heads of department involved – including the cameraman, cinematographer and production designer, in order to enhance or correct shots. “The fact that twofour54 has a Baseline system is a huge step forward for local Emirati talent,” concludes Boyle.
If you have an idea for a film, music video, mobile app, game, television programme or any project that can enrich community discourse and add to a growing diversity of views, creative lab can help. Our team is always looking for home-grown ideas that can be developed into robust content. Read some of the stories on how we’ve helped creative minded people translate concepts into finished projects, and connect with your peers in the community for feedback and advice. Flesh out your idea, and then get in touch to see how we can offer support and incubation.
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